The moral high ground: Perceived moral violation and moral emotions in consumer boycotts

xiii, 173 p. : ill. A print copy of this thesis is available through the UO Libraries. Search the library catalog for the location and call number.

Alternative title:	Perceived moral violation and moral emotions in consumer boycotts
Year of publication:	2010-09
Authors:	Chen, Johnny
Publisher:	University of Oregon
Subject:	Consumer boycotts \| Cognitive appraisals \| Perceived moral violation \| Moral emotions \| Marketing \| Ethics

Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Thesis
Language:	English
Notes:	University of Oregon theses, Dept. of Marketing, Ph. D., 2010;
Source:	BASE

Persistent link: https://www.econbiz.de/10009447365