The new age of innovation : driving cocreated value through global networks
C. K. Prahalad ; M. S. Krishnan
| Year of publication: |
2008
|
|---|---|
| Authors: | Prahalad, Coimbatore K. |
| Other Persons: | Krishnan, Maharajapuram Sitaram (contributor) |
| Publisher: |
New York [u.a.] : McGraw-Hill |
| Subject: | Unternehmen | Innovation | Prozessmanagement | Kundenmanagement | Wettbewerbsstrategie | Strategic planning | Customer relations |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 278 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-07-159828-6 ; 978-0-07-159828-6 |
| Classification: | Forschung und Entwicklung ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004910631