The New World of Transitioned Media : Digital Realignment and Industry Transformation

edited by Gali Einav

Chapter 1 Introduction -- Chapter 2 Digital Media and The Transformation of Space -- Chapter 3 The Companies We Keep -- Chapter 4 Health as a Social Media -- Chapter 5 The New Rules of Engagement -- Chapter 6 The Robot Journalist in The Age of Social Physics -- Chapter 7 The Times They are A’ Changin: From Newspaper to TV, Traditional Go Digital -- Chapter 8 Embracing the Era of Open Source Marketing -- Chapter 9 The Role of Mobile in the Media Environment -- Chapter 10 Next Gen Video Game Consumers -- Chapter 11 Measuring Media Usage Behavior.

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Year of publication:	2015
Authors:	Einav, Gali
Publisher:	Cham : Springer International Publishing
Subject:	Digitalisierung \| Digitization \| Strukturwandel \| Structural change \| Welt \| World \| Mediensektor \| Media industries \| Systemtransformation \| Economic transition \| Organisatorischer Wandel \| Organizational change \| Massenmedien \| Neue Medien \| Werbung \| Social Media
Description of contents:	Description [swbplus.bsz-bw.de]

Extent:	Online-Ressource (XIII, 151 p. 23 illus., 8 illus. in color, online resource)
Series:	The Economics of Information, Communication, and Entertainment, The Impacts of Digital Technology in the 21st Century SpringerLink / Bücher
Type of publication:	Book / Working Paper
Language:	English
Notes:	Includes bibliographical references and index Chapter 1 IntroductionChapter 2 Digital Media and The Transformation of Space -- Chapter 3 The Companies We Keep -- Chapter 4 Health as a Social Media -- Chapter 5 The New Rules of Engagement -- Chapter 6 The Robot Journalist in The Age of Social Physics -- Chapter 7 The Times They are A’ Changin: From Newspaper to TV, Traditional Go Digital -- Chapter 8 Embracing the Era of Open Source Marketing -- Chapter 9 The Role of Mobile in the Media Environment -- Chapter 10 Next Gen Video Game Consumers -- Chapter 11 Measuring Media Usage Behavior.
ISBN:	978-3-319-09009-2 ; 978-3-319-09008-5
Other identifiers:	10.1007/978-3-319-09009-2 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10014306567