The normalization of consumer valuations : context-dependent preferences from neurobiological constraints
Year of publication: |
2021
|
---|---|
Authors: | Webb, Ryan ; Glimcher, Paul W. ; Louie, Kenway |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 67.2021, 1, p. 93-125
|
Subject: | neuroeconomics | discrete choice | bounded rationality | divisive normalization | independence of irrelevant alternatives | Begrenzte Rationalität | Bounded rationality | Präferenztheorie | Theory of preferences | Neuroökonomie | Neuroeconomics | Diskrete Entscheidung | Discrete choice | Konsumentenverhalten | Consumer behaviour | Verhaltensökonomik | Behavioral economics | Zahlungsbereitschaftsanalyse | Willingness to pay | Rationalität | Rationality |
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