The phenomenon of immigrants' consumer behavior : immigrants' value differences and similarities : a home versus host comparison
Year of publication: |
2011
|
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Authors: | Kizgin, Hatice |
Published in: |
Journal of Islamic marketing : JIMA. - Bingley : Emerald, ISSN 1759-0833, ZDB-ID 2556158-3. - Vol. 2.2011, 3, p. 284-294
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Subject: | Konsumentenverhalten | Consumer behaviour | Soziale Werte | Social values | Migranten | Migrants | Türkisch | Turkish | Deutschland | Germany | Niederlande | Netherlands |
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