The Product Life Cycle: A Tool for Functional Strategic Alignment
| Year of publication: |
1998
|
|---|---|
| Authors: | Birou, Laura M. ; Fawcett, Stanley E. ; Magnan, Gregory M. |
| Published in: |
International journal of purchasing and materials management. - Tempe, Ariz., ISSN 0094-8594, ZDB-ID 10708972. - Vol. 34.1998, 2, p. 37
|