The professor-consultant : an important marketing resource
Year of publication: |
1979
|
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Authors: | Jackson jr., Donald W. ; Brown, Stephen W. |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 7.1979, 1/2, p. 14-24
|
Subject: | Betriebsberatung | Absatzpolitik | Vereinigte Staaten |
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