The pursuit of excellence in process thinking and customer relationship management
Peter R. Dickson, Walfried M. Lassar, Gary Hunter, and Samit Chakravorti
| Year of publication: |
2009
|
|---|---|
| Authors: | Dickson, Peter R. ; Lassar, Walfried M. ; Hunter, Gary L. ; Chakravorti, Samit |
| Published in: |
The journal of personal selling & sales management : JPSSM. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0885-3134, ZDB-ID 901152-3. - Vol. 29.2009, 2, p. 111-124
|
| Subject: | Beziehungsmarketing | Relationship marketing | Prozessmanagement | Business process management | Vertrieb | Physical distribution | Anforderungsprofil | Occupational profile | Performance-Messung | Performance measurement |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003849209