The reference effects on a retailer’s dynamic pricing and inventory strategies with strategic consumers
Shining Wu (Department of Logistics and Maritime Studies, The Hong Kong Polytechnic University, Hong Kong), Qian Liu, Rachel Q. Zhang (Department of Industrial Engineering and Logistics Management, The Hong Kong University of Science and Technology, Hong Kong)
| Year of publication: |
November-December 2015
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|---|---|
| Authors: | Wu, Shining ; Liu, Qian ; Zhang, Rachel Q. |
| Published in: |
Operations research. - Catonsville, MD : INFORMS, ISSN 0030-364X, ZDB-ID 123389-0. - Vol. 63.2015, 6, p. 1320-1335
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| Subject: | strategic consumers | reference effects | inventory and markdown decisions | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Lagermanagement | Warehouse management | Lagerhaltungsmodell | Inventory model |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/opre.2015.1440 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011422528