The relationship between exposure frequency and consumer affect : toward a functional interpretation
Theo Bernard Charles Poiesz
| Year of publication: |
1983
|
|---|---|
| Authors: | Poiesz, Theo B. |
| Subject: | Absatztheorie | Verbraucher |
| Extent: | 217 S graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | English |
| Thesis: | Tilburg, Kathol. Hogesch., Diss. : 1983 |
| Notes: | Bibliogr. S. 178-186 mit niederl. Zsfassung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10000014958