The rise of fake reviews : toward a marketing-oriented framework for understanding fake reviews
Weng Marc Lim, Reeti Agarwal, Anubhav Mishra and Ankit Mehrotra
| Year of publication: |
2025
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|---|---|
| Authors: | Lim, Weng Marc ; Agarwal, Reeti ; Mishra, Anubhav ; Mehrotra, Ankit |
| Published in: |
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC). - [London] : Sage Publishing, ISSN 1839-3349, ZDB-ID 2211477-4. - Vol. 33.2025, 2, p. 178-198
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| Subject: | fake reviews | structural topic modeling | systematic review | SPAR-4-SLR | ADO framework | TCM framework | marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/14413582241283505 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015415394