The rise of human-machine collaboration : managers' perceptions of leveraging artificial intelligence for enhanced B2B service recovery
Year of publication: |
2025
|
---|---|
Authors: | Ameen, Nisreen ; Pagani, Margherita ; Pantano, Eleonora ; Cheah, Jun-Hwa ; Tarba, Shlomo Yedidia ; Xia, Senmao |
Subject: | Künstliche Intelligenz | Artificial intelligence | B-to-B-Marketing | Business-to-business marketing | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality |
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