The role of emotion in product, service and business model design
Karla Straker, Cara Wrigley
| Year of publication: |
2015
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|---|---|
| Authors: | Straker, Karla ; Wrigley, Cara |
| Published in: |
Journal of entrepreneurship, management and innovation : JEMI ; a quarterly journal of Nowy Sacz School of Business, National-Louis University. - Nowy Sa̜cz, ISSN 2299-7075, ZDB-ID 2765049-2. - Vol. 11.2015, 1, p. 11-28
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| Subject: | visceral hedonic rhethoric | emotional design | business innovation | service design | business model design | Geschäftsmodell | Business model | Emotion | Innovation | Produktgestaltung | Product design | Dienstleistungsinnovation | Service innovation | Dienstleistungssektor | Service industry | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Zusammenfassung in polnischer Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011500856