The role of hedonic features on use and continuous use of mobile retail apps
Year of publication: |
2022
|
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Authors: | Olaleye, Sunday Adewale ; Ukpabi, Dandison C. ; Sanusi, Ismaila Temitayo ; Juga, Jari |
Published in: |
International journal of business excellence : IJBEX. - Genève [u.a.] : Inderscience Enterprises, ISSN 1756-0055, ZDB-ID 2471986-9. - Vol. 27.2022, 1, p. 75-93
|
Subject: | affective | cognitive | Finland | hedonic features | mobile retail apps | smartphone | Mobile Anwendung | Mobile application | Finnland | Mobiltelefon | Mobile phone | Einzelhandel | Retail trade | Hedonischer Preisindex | Hedonic price index | Konsumentenverhalten | Consumer behaviour | Mobile Business | Mobile business | Online-Handel | Online retailing | Kognition | Cognition | Mobilkommunikation | Mobile communications |
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