The role of SKU management in product variety reduction projects
Aleksandra Magdalena Staskiewicz, Lars Hvam, Anders Haug, and Niels Henrik Mortensen
| Year of publication: |
2023
|
|---|---|
| Authors: | Staskiewicz, Aleksandra Magdalena ; Hvam, Lars ; Haug, Anders ; Mortensen, Niels Henrik |
| Published in: |
Mass Customization and Customer Centricity : In Honor of the Contributions of Cipriano Forza. - Cham : Springer International Publishing, ISBN 978-3-031-09782-9. - 2023, p. 37-60
|
| Subject: | Customer decoupling point | Product variety management | Product variety reduction | SKU management | SKU reduction | Produktdifferenzierung | Product differentiation | Lagermanagement | Warehouse management | Theorie | Theory | Produktmanagement | Product management |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1007/978-3-031-09782-9_2 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014321990