The role of social acceptability and guilt in unethical consumer behavior : following the crowd or their own moral compass?
Year of publication: |
2021
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Authors: | Mills, Paul ; Groening, Christopher |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 136.2021, p. 377-388
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Subject: | Consumer ethics | Guilt | Moral compass | Pay what you want | Piracy | Social acceptability | Konsumentenverhalten | Consumer behaviour | Ethik | Ethics | Unternehmensethik | Business ethics | Emotion |
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