The roles of consumer entitlement, persuasion knowledge, and perceived product knowledge on perceptions of sales pressure
Year of publication: |
2021
|
---|---|
Authors: | Zboja, James J. ; Brudvig, Susan ; Laird, Mary Dana ; Clark, Ronald A. |
Subject: | Verkaufsverhalten | Sales behaviour | Emotion | Wahrnehmung | Perception | Konsumentenverhalten | Consumer behaviour | USA | United States |
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