The roles of shadow of the past and future in driving new product novelty and meaningfulness within coopetitive collaborations
Year of publication: |
2023
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Authors: | Dean, Tereza ; Griffith, David A. ; Yalcinkaya, Goksel |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 109.2023, p. 174-187
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Subject: | Coopetition | Meaningfulness | New product creativity | Novelty | Shadow of future | Shadow of past | Koopetition | Unternehmenskooperation | Inter-firm cooperation | Innovation | Produktentwicklung | New product development | Kreativität | Creativity | Innovationsmanagement | Innovation management |
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