The social side of color : how social exclusion influences preferences for color combination
Mijin Kwon, Eunmi Jeon, Youngjee Han
| Year of publication: |
2024
|
|---|---|
| Authors: | Kwon, Mijin ; Jeong, Eunmi ; Han, Youngjee |
| Subject: | aesthetics | color combination | social exclusion | visual marketing | Soziale Ausgrenzung | Social exclusion | Ästhetik | Aesthetics | Produktgestaltung | Product design | Konsumentenverhalten | Consumer behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mar.22002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014555649