The social side of innovation : peer influence in online brand communities
Nan Wang and Tian Lv, Liya Wang, Aifang Guo, Zhenzhong Ma
| Year of publication: |
2023
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|---|---|
| Authors: | Wang, Nan ; Lv, Tian ; Wang, Liya ; Guo, Aifang ; Ma, Zhenzhong |
| Published in: |
Management decision. - Bingley : Emerald, ISSN 1758-6070, ZDB-ID 2023018-7. - Vol. 61.2023, 10, p. 2994-3016
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| Subject: | Attention-based view | Idea quality | Learning by feedback | Peer influence | Social networks | Soziales Netzwerk | Social network | Social Web | Social web | Soziale Gruppe | Social group | Soziale Beziehungen | Social relations | Konsumentenverhalten | Consumer behaviour | Innovation | Wissenstransfer | Knowledge transfer |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/MD-09-2022-1185 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014428466