The use and value of social information in selective selling of exclusive products
Ruslan Momot, Elena Belavina, Karan Girotra
| Year of publication: |
2020
|
|---|---|
| Authors: | Momot, Ruslan ; Belavina, Elena ; Girotra, Karan |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 66.2020, 6, p. 2610-2627
|
| Subject: | social networks | luxury retail | e-commerce | Soziales Netzwerk | Social network | Luxusgüter | Luxury goods | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Theorie | Theory | Einzelhandel | Retail trade | Social Web | Social web |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mnsc.2019.3310 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012254430