The use of multiple export channels by small knowledge-intensive firms
Rod B. McNaughton
| Year of publication: |
2008
|
|---|---|
| Authors: | McNaughton, Rod B. |
| Published in: |
International marketing ; Vol. 1. - Cheltenham [u.a.] : Edward Elgar. - 2008, p. 362-375
|
| Subject: | KMU | SME | Wissensintensives Unternehmen | Knowledge-intensive industry | Vertriebsweg | Distribution channel | Export | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Reprint |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003655454