Theoretical and methodological foundations for personality research in the context of business-to-business relationships: the case of financial services
Katrin Kull
| Year of publication: |
2005
|
|---|---|
| Authors: | Kull, Katrin |
| Published in: |
Working papers in economics : (TTUWPE) ; Vol. 17.2005=133-136. - 2005, p. 39-56
|
| Subject: | Finanzdienstleistung | Financial services | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003399723