The Three Challenges of Corporate Consulting - For many product-oriented companies, establishing a corporate consultancy can be a good first step toward a more solutions-based orientation. As Ericsson, Shell and AT&T, among others, illustrate, the consulting unit can take a number of forms dictated by its key knowledge base and its relation to the product businesses' value chain. The challenge is ...
|Year of publication:||
|Authors:||Sandberg, Robert; Werr, Andreas|
MIT sloan management review. - Cambridge, Mass : MIT, ISSN 1532-9194, ZDB-ID 2039388X. - Vol. 44.2003, 3, p. 59-70
Sandberg, Robert, (2003)
Schilling, Annika, (2010)
Reihlen, Markus, (2012)
- More ...