To join or not to join group purchasing organization : a vendor's decision
Yu-Chen Yang, Hsing Kenneth Cheng, Chao Ding, Shengli Li
| Year of publication: |
16 April 2017
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| Authors: | Yang, Yu-Chen ; Cheng, Hsing Kenneth ; Ding, Chao ; Li, Shengli |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 258.2017, 2 (16.4.), p. 581-589
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| Subject: | Group purchasing organization | Price sensitivity | Quantity discount | Optimal pricing | Market segmentation | Preismanagement | Pricing strategy | Rabatt | Rebate | Marktsegmentierung | Konsumentenverhalten | Consumer behaviour | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ejor.2016.08.069 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011644160