To scan or not to scan : the question of consumer behavior and QR codes on food packages
Tongzhe Li and Kent D. Messer
| Year of publication: |
2019
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| Authors: | Li, Tongzhe ; Messer, Kent D. |
| Published in: |
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association. - Bozeman, Mont. [u.a.], ISSN 1068-5502, ZDB-ID 1121874-5. - Vol. 44.2019, 2, p. 311-327
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| Subject: | consumer preferences | distance from information | field experiments | oysters | food labeling | QR code reading | Konsumentenverhalten | Consumer behaviour | Lebensmittel | Food | Feldforschung | Field research | Warenkennzeichnung | Product labelling | Informationsverhalten | Information behaviour | Zahlungsbereitschaftsanalyse | Willingness to pay | Experiment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012038851