Together forever? : how customer co-creation affects the adoption of digital service innovations over time
Sven Heidenreich, Slawka Jordanow, Tobias Kraemer, Martin Obschonka
| Year of publication: |
2024
|
|---|---|
| Authors: | Heidenreich, Sven ; Jordanow, Slawka ; Krämer, Tobias ; Obschonka, Martin |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Wiley-Blackwell, ISSN 1540-5885, ZDB-ID 2012544-6. - Vol. 41.2024, 5, p. 1062-1090
|
| Subject: | adoption | co-creation | continuous usage | digital services | innovation | Kundenintegration | Customer integration | Innovation | Digitale Güter | Digital goods | Dienstleistungsinnovation | Service innovation | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Innovationsdiffusion | Innovation diffusion | Innovationsmanagement | Innovation management |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/jpim.12727 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015158105