Topic sensitivity and research design : effects on internet survey respondents' motives
Year of publication: |
2014
|
---|---|
Authors: | Albaum, Gerald S. ; Roster, Catherine A. ; Smith, Scott M. |
Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 26.2014, 1, p. 147-161
|
Subject: | Hong Kong | Internet-based survey method | Survey respondent motives | Topic sensitivity | Hongkong | Internet | Befragung | Interview | Motivation | Konsumentenverhalten | Consumer behaviour |
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