Tourism marketers perspectives on enriching visitors city experience with augmented reality : an exploratory sudy
Matasha Moorhouse, Timothy Jung and M. Claudia tom Dieck
| Year of publication: |
2019
|
|---|---|
| Authors: | Moorhouse, Natasha ; Jung, Timothy ; Dieck, M. Claudia tom |
| Published in: |
Augmented reality and virtual reality : the power of AR and VR for business. - Cham : Springer, ISBN 3-030-06245-7. - 2019, p. 129-144
|
| Subject: | Tourismusmarketing | Tourism marketing | Tourismus | Tourism | Urlaubsverhalten | Holiday behaviour | Virtuelle Realität | Virtual reality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.007/978-3-030-06246-0_10 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011998770