Toward a sport ecosystem logic
Markus Buser, Herbert Woratschek, Geoff Dickson, and Jan Schönberner
| Year of publication: |
2022
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|---|---|
| Authors: | Buser, Markus ; Woratschek, Herbert ; Dickson, Geoff ; Schönberner, Jan |
| Published in: |
Journal of sport management : the official journal of the North American Society of Sport Management. - Champaign, Ill. : Human Kinetics Publ., ISSN 0888-4773, ZDB-ID 1052907-X. - Vol. 36.2022, 6, p. 534-547
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| Subject: | sport ecosystems | sport institutions | resource integration | value co-creation | engagement platforms | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Sport | Sports | Sportmarketing | Sports marketing | Beziehungsmarketing | Relationship marketing | Profisport | Professional sports | Digitale Plattform | Digital platform |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1123/jsm.2021-0056 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014246130