Toward a theory of consumer electronic shopping cart behavior : motivations of e-cart use and abandonment
Year of publication: |
2012
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Authors: | Scheinbaum, Angeline Close ; Kukar-Kinney, Monika ; Benusa, Timothy Kyle |
Published in: |
Online consumer behavior : theory and research in social media, advertising, and e-tail. - New York [u.a.] : Routledge, ISBN 978-1-84872-969-8. - 2012, p. 323-343
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Subject: | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Motivation | Online-Handel | Online retailing |
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