Towards a taxonomy-based preferred-customer model for suppliers in air cargo express service markets
Ming-Chih Tsai, Rico Merkert, Mei-Ting Tsai, Shiau-Chi Lin
| Year of publication: |
2021
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|---|---|
| Authors: | Tsai, Ming-Chih ; Merkert, Rico ; Tsai, Mei-Ting ; Lin, Shiau-Chi |
| Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 90.2021, p. 1-9
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| Subject: | Air cargo express services | B2B customer/Supplier relationships | Customer portfolio management | Customer taxonomy | Lieferantenmanagement | Supplier relationship management | Luftfrachtverkehr | Air cargo transport | Beziehungsmarketing | Relationship marketing | B-to-B-Marketing | Business-to-business marketing | Dienstleistungsmarketing | Services marketing | Portfolio-Management | Portfolio selection |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jairtraman.2020.101962 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012421011