Towards a unified customer experience in online shopping environments : antecedents and outcomes
Anil Bilgihan (Florida Atlantic University, Boca Raton, Florida, USA) and Jay Kandampully and Tingting (Christina) Zhang (Department of Consumer Sciences, The Ohio State University, Columbus, Ohio, USA)
| Year of publication: |
2016
|
|---|---|
| Authors: | Bilgihan, Anil ; Kandampully, Jay ; Zhang, Tingting Christina |
| Published in: |
International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-669X, ZDB-ID 2473962-5. - Vol. 8.2016, 1, p. 102-119
|
| Subject: | m-commerce | e-commerce | Online communities | Social media | Co-creation | Online customer experience | Web design | Tablet/smartphone applications | Social Web | Social web | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Website | Online-Marketing | Internet marketing | Kundenintegration | Customer integration | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJQSS-07-2015-0054 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011558938