Towards an inductive model of customer experience in fitness clubs : a structural topic modeling approach
Year of publication: |
2024
|
---|---|
Authors: | Mao, Luke Lunhua ; Zhang, James J. ; Kim, Min Jung ; Kim, Hongyoung ; Connaughton, Daniel P. ; Wang, Yong |
Published in: |
European Sport management quarterly : ESMQ. - London : Taylor & Francis, ISSN 1746-031X, ZDB-ID 2199044-X. - Vol. 24.2024, 4, p. 898-920
|
Subject: | computational social science | Customer experience | eWOM | online review | text mining | topic modeling | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Beziehungsmarketing | Relationship marketing | Virales Marketing | Viral marketing | Data Mining | Data mining | Kundenzufriedenheit | Customer satisfaction | Sozialwissenschaft | Social sciences | Online-Handel | Online retailing | Personalisierung | Personalization |
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