Trademark and product innovation : the interactive role of quality certification and firm-level attributes
Stephen Kehinde Medase and Shoaib Abdul Basit
| Year of publication: |
2023
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|---|---|
| Authors: | Medase, Stephen Kehinde ; Abdul Basit, Shoaib |
| Published in: |
Innovation and development : RIAD. - Abingdon, Oxon : Routledge, Taylor and Francis, ISSN 2157-9318, ZDB-ID 2636630-7. - Vol. 13.2023, 1, p. 1-41
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| Subject: | firms' size | firms' age | Product innovation | quality certification | trademark | Innovation | Betriebsgröße | Firm size | Produktqualität | Product quality | Produktentwicklung | New product development | Qualitätsmanagement | Quality management | Markenrecht | Trademark law | Standardisierung | Standardization | Innovationsmanagement | Innovation management | Unternehmenserfolg | Firm performance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/2157930X.2021.1911049 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014279925