Traditional malls vs. factory outlets: comparing shopper typologies and implications for retail strategy
| Year of publication: |
2002
|
|---|---|
| Authors: | Reynolds, Kristy E. ; Ganesh, Jaishankar ; Luckett, Michael |
| Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 55.2002, 9, p. 687-696
|
| Publisher: |
Elsevier |