Transnational marketing in the information age
Diane DeSimone
| Year of publication: |
1998
|
|---|---|
| Authors: | DeSimone, Diane M. |
| Publisher: |
New York [u.a.] : Garland Pub. |
| Subject: | Internationales Marketing | Exportmarketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIII, 148 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-8153-3311-0 |
| Classification: | Marketing ; Außenwirtschaft: Allgemeines |
| Source: |
Persistent link: https://www.econbiz.de/10004023051