Travel blogs on China as a destination image formation agent : a qualitative analysis using Leximancer
Chi Tseng; Bihu Wu; Alastair M. Morrison; Ying-chen Chen
| Year of publication: |
2015
|
|---|---|
| Authors: | Tseng, Chi ; Wu, Bihu ; Morrison, Alastair M. ; Chen, Ying-chen |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 46.2015, p. 347-358
|
| Subject: | Destination image formation | Travel blogs | China | Leximancer | User-generated content (UGC) | Web 2.0-Technologien | Web 2.0 technologies | Tourismusmarketing | Tourism marketing | Urlaubsverhalten | Holiday behaviour | Social Web | Social web | Destinationsmanagement | Destination management | Markenimage | Brand image |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010486217