Trust-building mechanism for promoting mobile payments' continued use by small businesses in a developing country : tackling the perceived risk issue
Year of publication: |
2024
|
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Authors: | Nugroho, Sahid Susilo ; Paramita, Widya |
Published in: |
Journal of financial services marketing. - London : Stewart Publ., ISSN 1479-1846, ZDB-ID 2031792-X. - Vol. 29.2024, 3, p. 936-945
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Subject: | Artificial Intelligence | Continuance usage intention | Mobile payment | Perceived benefits | Perceived risk | Trust | Elektronisches Zahlungsmittel | Electronic payment | Vertrauen | Confidence | KMU | SME | Künstliche Intelligenz | Artificial intelligence | Risiko | Risk | Innovationsakzeptanz | Innovation adoption | Mobile Business | Mobile business | Konsumentenverhalten | Consumer behaviour |
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