Uncertainty and activity selection in new product development : an experimental study
Year of publication: |
2022
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Authors: | Lasso, Sarah ; Cash, Philip ; Daalhuizen, Jaap ; Kreye, Melanie |
Published in: |
IEEE transactions on engineering management : EM. - New York, NY : IEEE, ISSN 0018-9391, ZDB-ID 160438-7. - Vol. 69.2022, 4, p. 1405-1416
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Subject: | Activity selection | innovation | new product development | uncertainty | Produktentwicklung | New product development | Innovation | Risiko | Risk | Innovationsmanagement | Innovation management | Experiment | Entscheidung unter Unsicherheit | Decision under uncertainty |
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