Uncorking the virtual frontier of wine experiences : interest drivers and potential consumers' profile
Giulia Gastaldello, Guenter Schamel, Nadia Streletskaya and Luca Rossetto
| Year of publication: |
2024
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|---|---|
| Authors: | Gastaldello, Giulia ; Schamel, Günter ; Streletskaya, Nadia ; Rossetto, Luca |
| Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 36.2024, 8, p. 2632-2652
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| Subject: | Ordered logit | Virtual tourism experience | Virtual wine tasting | Wine consumers | Wine tourism | Wein | Wine | Konsumentenverhalten | Consumer behaviour | Weinbau | Wine industry | Tourismus | Tourism | Virtuelle Realität | Virtual reality | Social Web | Social web | Urlaubsverhalten | Holiday behaviour | Tourismusmarketing | Tourism marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-07-2023-1107 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015135990