Uncovering heterogeneity in customers' cleanliness perceptions and its impact on visit intentions : findings from a multi-method analysis
Year of publication: |
2025
|
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Authors: | Wang, Yuan ; Zou, Zizhen ; So, Kevin Kam Fung |
Subject: | Hotel guest supplies | hotel cleanliness | disposable | perceived health risk | latent profile analysis | fear of contamination | person-centered approach | behavioral intention | customer heterogeneity | room amenities | Konsumentenverhalten | Consumer behaviour | Hotellerie | Hotel industry | Gesundheitsrisiko | Health risk | Kundenzufriedenheit | Customer satisfaction | Urlaubsverhalten | Holiday behaviour | Wahrnehmung | Perception | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing |
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