Understanding service quality attributes that drive user ratings : a text mining approach
Sangeetha Gunasekar, Deepak S Kumar, Keyoor Purani, Sooriya Sudhakar, Saurabh Kumar Dixit, Dileep Menon
| Year of publication: |
2021
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|---|---|
| Authors: | Gunasekar, Sangeetha ; Kumar, Deepak S. ; Purani, Keyoor ; Sudhakar, Sooriya ; Dixit, Saurabh Kumar ; Menon, Dilip M. |
| Published in: |
Journal of vacation marketing. - London : Sage, ISSN 1479-1870, ZDB-ID 2093798-2. - Vol. 27.2021, 4, p. 400-419
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| Subject: | Hard and soft attributes | hotel ratings | online reviews | SERVQUAL | text mining | Dienstleistungsqualität | Service quality | Hotellerie | Hotel industry | Data Mining | Data mining | Kundenzufriedenheit | Customer satisfaction | Bewertung | Evaluation | Text | Virales Marketing | Viral marketing | Produktqualität | Product quality | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/13567667211003246 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012624895