Understanding the loss of trust in large banks
Year of publication: |
2014
|
---|---|
Authors: | Hurley, Robert F. ; Gong, Xueping ; Waqar, Adeela |
Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 32.2014, 5, p. 348-366
|
Subject: | Trust | Customer satisfaction | Financial services | Market orientation | Banks | Business ethics | Bank | Kundenzufriedenheit | Finanzdienstleistung | Vertrauen | Confidence | Unternehmensethik | Beziehungsmarketing | Relationship marketing |
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