Understanding the predictors of rural customers' continuance intention toward mobile banking services applications during the COVID-19 pandemic
Md. Al Amin, Md. Shamsul Arefin, Md. Shariful Alam and Tareq Faizur Rasul
| Year of publication: |
2022
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|---|---|
| Authors: | Al Amin, Md ; Arefin, Md Shamsul ; Alam, Md. Shariful ; Rasul, Tareq Faizur |
| Published in: |
Journal of global marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-6975, ZDB-ID 2068833-7. - Vol. 35.2022, 4, p. 324-347
|
| Subject: | Bangladesh | continuance intention | cyberchondria | institutional support | Mobile banking services applications | perceived anxiety | social distance | Coronavirus | Bangladesch | Electronic Banking | Electronic banking | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Bankgeschäft | Banking services | Mobilkommunikation | Mobile communications |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08911762.2021.2018750 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013361617