Unraveling green personal care : exploring the shift in consumer values and stages of change toward green consumption
Marta Szaban, Andrzej Szymkowiak, Marjolein C. J. Caniëls
| Year of publication: |
2024
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|---|---|
| Authors: | Szaban, Marta ; Szymkowiak, Andrzej ; Caniëls, Marjolein |
| Published in: |
Global business and organizational excellence : GBOE. - Hoboken, NJ : Wiley, ISSN 1932-2062, ZDB-ID 2322782-5. - Vol. 43.2024, 4, p. 45-64
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| Subject: | concern with personal appearance | environmental product value | green consumption | health consciousness | stages of change | Konsumentenverhalten | Consumer behaviour | Öko-Produkt | Sustainable product | Umweltbewusstsein | Environmental consciousness | Öko-Marketing | Green marketing | Gesundheit | Health | Umweltbelastung | Pollution |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/joe.22244 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014530759