Unshrouding effects on demand for a costly add-on : evidence from bank overdrafts in Turkey
Sule Alan, Mehmet Cemalcılar, Dean Karlan, and Jonathan Zinman
| Year of publication: |
January 2016
|
|---|---|
| Authors: | Alan, Sule ; Cemalcılar, Mehmet ; Karlan, Dean ; Zinman, Jonathan |
| Publisher: |
[Cambridge, Massachusetts] : BREAD, the Bureau for Research and Economic Analysis of Development |
| Subject: | Bankmarketing | Bank marketing | Mobile Marketing | Mobile marketing | Werbewirkung | Advertising effects | Revolvierender Kredit | Revolving credit | Nachfrage | Demand | Werbepsychologie | Psychology of advertising | Schätzung | Estimation | Türkei | Turkey |
| Extent: | 1 Online-Ressource (circa 40 Seiten) Illustrationen |
|---|---|
| Series: | BREAD working paper. - [S.l.] : [s.n.], ZDB-ID 2405848-8. - Vol. no. 472 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011446702