Use of care labels : linking need for cognition with consumer confidence and perceived risk
Ruoh-Nan Yan and Jennifer Yurchisin and Kittichai Watchravesringkan
| Year of publication: |
2008
|
|---|---|
| Authors: | Yan, Ruoh-nan ; Yurchisin, Jennifer ; Watchravesringkan, Kittichai |
| Published in: |
Journal of fashion marketing and management. - Bingley : Emerald Group Publishing Limited, ISSN 1361-2026, ZDB-ID 2144075-X. - Vol. 12.2008, 4, p. 532-544
|
| Subject: | Bekleidung | Clothing | Warenkennzeichnung | Product labelling | Produktinformation | Product information | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003781740