Using employee-generated content from digital platforms to understand the luxury culture
Jhon Alvarez Castillo, Douglas Bryson, Pradeep Kumar Ponnamma Divakaran, Jie Xiong
| Year of publication: |
2022
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|---|---|
| Authors: | Alvarez Castillo, Jhon ; Bryson, Douglas ; Divakaran, Pradeep Kumar Ponnamma ; Xiong, Jie |
| Published in: |
Strategic change. - New York, NY : Wiley Interscience, ISSN 1099-1697, ZDB-ID 2002166-5. - Vol. 31.2022, 3, p. 295-303
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| Subject: | Digitale Plattform | Digital platform | Luxusgüter | Luxury goods | Konsumentenverhalten | Consumer behaviour | Digitalisierung | Digitization | Social Web | Social web |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/jsc.2499 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013275773