Using reminders with reward opportunities to reduce spectator no-show behavior
Dominik Schreyer, Steve J. Bickley, Ho Fai (Ben) Chan, Sascha L. Schmidt, Benno Torgler
| Year of publication: |
2025
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|---|---|
| Authors: | Schreyer, Dominik ; Bickley, Steve J. ; Chan, Ho Fai ; Schmidt, Sascha L. ; Torgler, Benno |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 2013438-1. - Vol. 193.2025, Art.-No. 115318, p. 1-11
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| Subject: | Attendance | Fan behavior | Season ticket holders | Sports stadium atmosphere | Team loyalty | Ticketing | Konsumentenverhalten | Consumer behaviour | Profisport | Professional sports | Sportstätte | Sports facilities | Fußball | Football | Sportmarketing | Sports marketing | Beziehungsmarketing | Relationship marketing | Arbeitsgruppe | Team | Sportveranstaltung | Sport event |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2025.115318 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015425380